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On and offshore, on and offline, it’s fair to say that the gambling sector has undergone a fundamental shift in recent years.  

But with each technological and consumer opportunity comes even more complex and extensive red tape, as well as the need to evolve beyond just legal understanding to fit the purpose.

We’re proud of our reputation for innovation within the gambling sector.  Where many firms would shy away from such a rapid pace of development, we like nothing more than standing up for growth and using our expertise to protect our clients from risk at every step of the process. We advise clients across the length and breadth of the United Kingdom be they in England, Wales or Scotland.

From major gaming and gambling providers through to the spectrum of remote and technology-based platforms.  From small enterprises through to local authorities and trade associations.  From casinos, betting shops and bingo operators, through to private equity and gambling investors.  Whatever your size and objectives, what matters most to us is being able to transform your business with forward-thinking legal advice.  Advice that breaks boundaries, balancing legal clarity with outstanding client service.

Our expertise spans the legal disciplines, in particular advising our clients on dealings with local and national regulators, applications for new operators and premises licences, advising should your business become subject to regulatory investigation, joint ventures, gambling-related employment and property matters, as well as advertising & marketing, lotteries and draws.

But most importantly, we are able to offer an understanding of your needs, from a position of first-hand experience.  Head of Gambling, Ewen Macgregor joined us from seven years in the industry as group legal counsel to the largest cross sector gambling organisation in the UK. Ewen is a solicitor advocate who has appeared before numerous Licensing Committees across Engalnd and Wales as well as Scotland.  This deep knowledge and understanding of what matters most across the gambling sector, means that the whole team knows how to ask the right questions and get our clients the right solutions. 


"We have used them strategically for the last year; their advice is clear, simple, straightforward and easy to understand."

Chambers 2015 

Get in touch

Legal Director
T:+44 (0)117 989 6647

What we do

Our lawyers, can assist you both in an emergency and on a daily basis. We advise on:

  • All aspects of remote and non-remote gambling licensing
  • Dealings with local and national regulators
  • Renewals, and variations, of Operators and Premises licences
  • Reviews of Operators and Premises licences
  • Judicial Reviews
  • Due diligence on Acquisition or Sale of Licensed Estates
  • Joint ventures
  • Gambling-related employment and property matters
  • Advertising & marketing
  • Customer complaints.

Sector expertise

We have expertise across a range of sectors including:

Examples of work

  • We represented a national bookmaker on all new applications and variations of existing licences under the Gambling Act 2005. This included all negotiations with relevant parties, and advocacy at final hearing.
  • We acted for the Association of British Bookmakers in relation to a judicial review on the critical issue of primary gambling activity.
  • We advised Wolverhampton City Council evaluation panel in relation to the award of their small casino licence, issued under the Gambling Act 2005.
  • We advised one of the few remote operators who had not obtained a UK Gambling Commission Licence on the introduction of the Gambling (Licensing and Advertising) Act 2014 but continued to have a website in the UK, on the steps that they would need to take to ensure compliance with the Act and avoid regulatory enforcement from the Gambling Commission. No further regulatory action has been taken.
  • We represented Global Gaming Ventures in the most highly competitive Gambling Act 2005 large casino licence application process.  We were involved at stage 1 (when both of the client’s applications were granted) and subsequently advised the client in relation to issues of timing of the stage 2 process, when all matters were resolved to the client’s satisfaction.